A tight team of strategic thinkers, creatives and doers. Through great ideas and execution we believe we can make the world a better place.

 

Our Expertise

Behaviour Change

Designing and creating campaigns and programs to educate, motivate and facilitate sustained behaviour change around important social and environmental issues.

Strategy

Developing a deep understanding of your brand, the world it lives in, and where you want to take it. Conducting research to understand the attitudes, behaviours and motivations of your audience. Mapping a clear path to success.

Brand

Creating an identity that is a unique, compelling and true representation of your brand’s essence and that connects with its audience. More than just a strong visual identity, it’s a style of communicating and behaving that could only come from one brand.

  

Creative

Bringing your brand to life in an impactful way that connects with its audience and delivers results. Campaign concept development, advertising, branded content, packaging design, video production, copywriting, UX design, we could go on...

 

See some of our work.

 
 
 

Our Services

 

Strategy

• Brand Discovery Workshops
• Primary Research
• Competitor Research and Analysis
• Brand and Marketing Strategy
• Communications Strategy
• Digital Strategy
• Content and Social Media Strategy
• Marketing Activity Planning

Brand

• Brand Identity
• Brand Style Guides
• Brand Architecture

Creative

• Concept Development
• Advertising
• Copywriting
• Graphic and Digital Design
• Direct Marketing
• Custom Publishing
• Packaging Design
• Branded Content
• Video Production

Digital

• Online Advertising and Development
• User Experience (UX) Design and Wireframes
• Website Design and Development
• Social Media Management and
Content Development
• 3D Animation
• Motion Graphics
• Stop Motion


Re:act Initiative

 
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Re:act is an initiative of Hard Edge in collaboration with Swinburne University. Each year we give a creative brief to design students that challenges them to raise awareness of road safety issues and change behaviour among 18-25 year olds. 
 

 
 

Our Clients

 
 

We work hard but have fun doing it.